GM Announces "Holiday Event"
FOR RELEASE: December 5, 2002 GM Announces "Holiday Event" Enhancement
DETROIT - General Motors Corp. today announced its "Holiday Event" retail marketing program on select 2002 and 2003 model year vehicles. The program enhances GM's current Zero, Zero, Zero program by offering 0.0 percent financing for up to 60 months for qualified buyers on GM's industry leading sport utility vehicles and $1,000 Bonus cash on most other models.
"The "GM Holiday Event" offers consumers the best deals yet on a new General Motors product," said Bill Lovejoy, group vice president of GM North America Vehicle Sales, Service and Marketing. "It's GM's way of saying 'Thank You' for a terrific year. The program continues GM's strategy of simple and compelling marketing programs, and demonstrating leadership in the marketplace."
GM begins advertising of the modified programs nationally, December 6, 2002.
Following are terms for the modified '03 APR program (for qualified buyers)
(December 5, 2002 through January 2, 2003):
| Chevy TrailBlazer | 0.0/0.0/0.0%-36/48/60 |
| TrailBlazer EXT | 0.0/0.0/0.0%-36/48/60 |
| GMC Envoy | 0.0/0.0/0.0%-36/48/60 |
| Envoy XL | 0.0/0.0/0.0%-36/48/60 |
| Chevrolet Tracker | 0.0/0.0/0.0%-36/48/60 |
| Chevrolet Blazer | 0.0/0.0/0.0%-36/48/60 |
| Chevrolet Tahoe | 0.0/0.0/0.0%-36/48/60 |
| Chevrolet Suburban | 0.0/0.0/0.0%-36/48/60 |
| GMC Yukon, Yukon XL | 0.0/0.0/0.0%-36/48/60 |
| Yukon Denali | 0.0/0.0/0.0%-36/48/60 |
| Yukon Denali XL | 0.0/0.0/0.0%-36/48/60 |
| Oldsmobile Bravada | 0.0/0.0/0.0%-36/48/60 |
Following are terms for the modified '02 and '03 cash program
(December 5, 2002 through January 2, 2003):
| Chevrolet Silverado | Additional $1,000 Bonus Cash |
| Chevrolet Avalanche | Additional $1,000 Bonus Cash |
| GMC Sierra | Additional $1,000 Bonus Cash |
| Chevrolet Cavalier | Additional $1,000 Bonus Cash |
| Pontiac Sunfire | Additional $1,000 Bonus Cash |
| Chevrolet S-10 | Additional $1,000 Bonus Cash |
| GMC Sonoma | Additional $1,000 Bonus Cash |
| Pontiac Aztek | Additional $1,000 Bonus Cash |
| Buick Rendezvous | Additional $1,000 Bonus Cash |
| Buick LeSabre | Additional $1,000 Bonus Cash |
| Pontiac Bonneville | Additional $1,000 Bonus Cash |
These bonus cash offers are in addition to attractive APR, Lease and customer cash programs previously announced on eligible models.
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General Motors , the world's largest vehicle manufacturer, designs, builds and markets cars and trucks worldwide, and has been the global automotive sales leader since 1931. GM employs about 355,000 people around the world. GM cars and trucks are sold under the following brands: Chevrolet, Pontiac, Buick, Oldsmobile, Cadillac, GMC, Saturn, HUMMER, Saab, Opel, Vauxhall and Holden. GM parts and accessories are marketed under the GM, GM Goodwrench and ACDelco brands through GM Service and Parts Operations. More information on GM can be found at www.gm.com.
