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Mazda's Exciting Customized Cars Showcased at Tokyo Auto Salon


PHOTO (select to view enlarged photo)


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Tokyo, Japan, Jan. 10, 2003 - (JCN Newswire) - Mazda Motor Corporation
showcases a range of exciting customized cars at the 2003 Tokyo Auto
Salon held between January 10 and 12 at Makuhari Messe in Chiba
prefecture. Exhibits include the "Mazda RX-8 MAZDASPEED Concept," based
on the all-new Mazda RX-8 (due to be launched this spring) and fitted
with MAZDASPEED*1 brand tune-up parts, and many other vehicles specified
below from Mazda Engineering & Technology Co., Ltd.*2 Based on the RX-8,
the "Mazda RX-8 X-MEN Car," featured in the Hollywood movie "X-MEN2"
which hits the movie theaters this spring is also among the exhibits.

*1 Mazda's parts brand that supplies dress-up accessories and tuning car
accessories in the after-sales market, aiming to further strengthen
Mazda's sports car image in line with the company's brand strategy. 
*2 Mazda's subsidiary that develops and customizes specially equipped
vehicles and welfare vehicles based on Mazda products. 

Vehicles Exhibited at Tokyo Auto Salon

 
No.  Model                           Make   
1    Mazda RX-8 X-MEN Car            reference exhibit 
2    Mazda Atenza Zoom-Zoom Version  reference exhibit 
3    Mazda RX-8 MAZDASPEED Concept   reference exhibit 
4    Mazda Demio MAZDASPEED A-spec   with production accessories  
5    Mazda Atenza MAZDASPEED A-spec  with production accessories  
6    Mazda RX-7 MAZDASPEED B-spec    with production accessories  
7    RX-7 MAZDASPEED AL. Concept     reference exhibit 
8    Roadster MAZDASPEED Version 1   planned production car 
9    Roadster MAZDASPEED Version 2   planned production car 
10   RS Coupe NR-A Mazda E&T         Mazda E&T reference exhibit 
11   Mazda Roadster NR-A             production car 
12   Mazda Demio NR-A                reference exhibit 
13   RS Coupe A-type                 Mazda E&T reference exhibit 
14   RS Coupe E-type                 Mazda E&T reference exhibit

Mazda RX-8 and Atenza
1. Mazda RX-8 X-MEN Car (reference exhibit)
- A vehicle specially designed for the Hollywood movie "X-MEN2,"
(produced by Twentieth Century Fox) to be released this spring. The
exhibited car was actually driven by the leading character in the movie.


2.Mazda Atenza Zoom-Zoom Version (reference exhibit) - Based on the
global smash-hit Mazda Atenza, this model was designed to deliver
sportier driving pleasure. 
- With exclusive suspensions to deliver enhanced handling performance,
18-inch exclusive aluminum wheels and exclusive brake rotors, it
delivers enhanced overall performance, including cornering and braking. 
- The vehicle is equipped with exclusive authentic leather seats, an
exclusive black steering wheel and armrests. In addition, aluminum
pedals and footrest are fitted to create a sporty feel. 

MAZDASPEED (based on new MAZDASPEED models)
3. Mazda RX-8 MAZDASPEED Concept
- A concept car based on the Mazda RX-8, a "genuine four-door,
four-seater sports car". It features an enhanced exterior, interior and
performance. 
- Unique aero parts are fitted to deliver greater aerodynamic
performance. Customized accessories are fitted to suspensions, brakes
and mufflers. 
- Carbon-look switches and sports type seats are used in the interior to
display sportscar characteristics. 

4. Mazda Demio MAZDASPEED A-spec
5. Mazda Atenza MAZDASPEED A-spec
- While maintaining the quality of the base models, these two cars aim
to create a sportier image for city driving by fitting aero parts to the
exterior. 


6. Mazda RX-7 MAZDASPEED B-spec
- Based on Mazda RX-7, this car is equipped with stylish aero parts, and
functional parts are used for the engine and suspensions to deliver
higher performance. Its exceptional performance is especially evident on
winding roads and at circuits. 

Refresh (based on used MAZDASPEED vehicles)
7. RX-7 MAZDASPEED AL. Concept
- A used Mazda RX-7 has been given a make over with aluminum front and
rear fenders and doors. The concept vehicle has been reduced in weight
and features MAZDASPEED aero parts. 

8. Roadster MAZDASPEED Versions 1
9. Roadster MAZDASPEED Versions 2
- Based on used first generation Roadsters, both vehicles have been
updated with the replacement of damaged parts, body reinforcement and
brake enhancements. 
- The engine and drivetrain in Version 2 are equipped with additional
MAZDASPEED accessories creating a genuine street-tuned version. 

NR-A 
10. RS Coupe NR-A
11. Mazda Roadster NR-A
12. Mazda Demio NR-A
- While NR-A models are registered for use on public roads they also
come equipped with safety features rendering them suitable for
competitive racing. 
- Mazda currently holds a "Party Race" for Roadster NR-As. These
exhibits demonstrate the possibilities for expanding these races to
include other vehicle types. 
- The reference exhibit "RS Coupe NR-A" features a closed body and body
rigidity has been further strengthened with a 6-point expression roll
gauge installed inside the vehicle. The feeling of oneness between car
and driver experienced in this vehicle is sure to enhance the thrill of
circuit racing. 


Customized Vehicle (RS-COUPE)
13. RS Coupe A-type
14. RS Coupe E-type
- Fully customized cars based on "Mazda Roadster" and designed to meet
the needs of customers who prefer vehicles that "make a personal
statement". 
- The A-type model portrays an image of traditional simplicity.
MAZDASPEED accessories have been utilized in the suspension and engine
intake and exhaust. A minor tune-up along with an interior centered on
black tones, including carbon-colored genuine leather seats and
instrument panel, create a sportier feel. 
- The E-type expresses the theme of elegance with its refined, subdued
exterior and tan interior. 


About Mazda Motor Corporation

Mazda Motor Corporation was established in 1920 and is one
of Japan's leading automobile manufacturers. With its headquarters
in Hiroshima, Mazda has two plants in Japan and manufacturing and
assembly operations in sixteen other countries. Mazda cars and trucks
are sold in more than one hundred and thirty countries. Ford Motor and
Mazda agreed to collaborate in 1979, Ford Motor Company started
investing in Mazda and increased its shareholding to 33.39% as of March
31, 1999. For further information, please visit the Mazda Motor
Corporation home page at: www.mazda.com/flash.html
<http://www.mazda.com/flash.html>