GM Thank$ It$ Loyal Owner$ A Thou$and Time$
February 28, 2003$3,000 Total Cash Available For Current GM Owners
DETROIT - General Motors Corp. today announced its latest retail marketing program. GM will reward its owners with $1,000 loyalty cash toward the purchase or lease of any '02 or '03 model vehicle (Excluding HUMMER), effective March 1 through March 31.
In addition, GM will offer customer cash rebates of $2,000 on most Buick, Chevrolet, GMC, Oldsmobile and Pontiac 2003 models, making $3,000 cash available for current GM owners. GM will also offer 0.0% APR finance rates for qualified buyers on most '03 passenger car and truck models. Excluded from this portion of the program are Cadillac, HUMMER, Saab and Chevrolet Corvette.
These exciting new offers can also be combined with GM's current lease pull-ahead program* and the GM Card Program.**
"It's a great time to purchase a GM vehicle," said John Smith, group vice president of GM North America Vehicle Sales, Service and Marketing. "Our truck lineup is the best in the industry, we are bringing out more new cars than at anytime in our history, and we have the highest industry loyalty ratings from R.L. Polk for three years running. Our new marketing program rewards our loyal GM customers, and provides flexibility and affordability for any consumer shopping for a new GM vehicle."
National print advertising for the new program will begin on Saturday, March 1, with ads running in top markets around the country. (See attached ad)
Following are terms for GM's 2003 Models (for qualified buyers)
(March 1 through March 31, 2003):
0.0/1.9/2.9% 36/48/60 or$2,000 cash Buick Century Buick LeSabre Buick Park Avenue Buick Regal Buick Rendezvous Chevrolet Astro Chevrolet Blazer Chevrolet Express Chevrolet Impala Chevrolet Malibu Chevrolet Monte Carlo Chevrolet Silverado Chevrolet Suburban Chevrolet Tahoe Chevrolet TrailBlazer Chevrolet TrailBlazer EXT Chevrolet Venture | 0.0/1.9/2.9% 36/48/60 or$2,000 cash GMC Envoy GMC Envoy XL GMC Safari GMC Savana GMC Sierra GMC Yukon GMC Yukon XL Oldsmobile Alero Oldsmobile Aurora Oldsmobile Bravada Oldsmobile Silhouette Pontiac Aztek Pontiac Bonneville Pontiac Grand Am Pontiac Grand Prix Pontiac Montana C4500 (Topkick and Kodiak) |
0.0/0.0/0.0/1.9% 36/48/60/72 or $2,000 cash 0.0/0.0/0.0% 36/48/60 or $3,000 cash 0.0/0.0/0.0/1.9% 36/48/60/72or $2,000 cash 0.0/0.0/0.0% 36/48/60 or $2,000 cash $1,000 loyalty for GM owners purchasing or leasing a new GM vehicle. (Excludes HUMMER) * Runs through March 31, 2003 for customers whose leases expire between April 1 and August 31 ** Must be an eligible GM Card cardholder |
0.0/0.0/0.0/1.9% 36/48/60/72or $3,000 cash 0.0/1.9/2.9% 36/48/60 or$3,000 cash 1.9/2.9/3.9% 36/48/60 5.9/5.9/5.9% 36/48/60 |