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KIA ANNOUNCES PRICING FOR ALL-NEW 2004 SPECTRA FOUR-DOOR SEDAN


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Aggressive Pricing Adds Further Value To Compact Sedan Offering Class-Leading Standard Safety Features, Interior Volume

CHICAGO, February 5, 2004 - At the Chicago International Auto Show today, Kia Motors America (KMA) announced pricing for the all-new 2004 Spectra four-door compact sedan with a manufacturer's suggested retail price (MSRP) starting at $12,620. Arriving at Kia dealerships in mid-March, the Spectra is built on a new platform and offers class-leading interior volume, increased horsepower, standard four-wheel disc brakes and an unprecedented level of safety equipment for a vehicle in its class. The destination charge will be $540 per vehicle.

"We're confident that this pricing, combined with a generous list of standard equipment and a priority on safety, will set the Spectra apart from other compact sedans in the market," said Peter M. Butterfield, president, Kia Motors America. "Spectra is an important nameplate for the Kia brand, and another example of this company's commitment to deliver stylish, fun-to-drive vehicles with high levels of comfort, roominess and class-leading safety features.

Available in two trim levels -- LX and EX -- the all-new four-door Spectra features a longer wheelbase and increased width and height compared with its predecessor, contributing to the sedan's 97 cubic feet of passenger room. All models come equipped with six airbags, including standard full-length side curtain air bags. A new 2.0-liter DOHC engine incorporates continuously variable valve timing (CVVT), producing 14 more horsepower than the previous generation Spectra, for a total of 138 hp.**

The comprehensively-equipped "entry-level" LX model's MSRP begins at $12,620, and includes such features as six airbags, including full-length side curtain airbags; 4-wheel power disc brakes; engine speed-sensitive power rack and pinion steering; 5-speed manual transmission; AM/FM/CD audio system with six speakers including door-mounted tweeters; tachometer; six-way adjustable driver's seat; height adjustable steering column; auto-off headlights; digital clock; tinted glass; rear window defroster and dual map lights with sunglass holder.

The EX model will have a base MSRP of $13,750, which, in addition to the standard equipment on the LX, adds features such as air conditioning, power windows, power door locks with remote keyless entry, dual body-color heated power outside mirrors and front fog lights.

MSRPs for LX and EX models with the available electronically-controlled four-speed automatic transmission will be $13,595 and $14,725, respectively.

Like all Kia models, the new Spectra will be covered by Kia's comprehensive warranty program, which includes a 10-year/100,000-mile limited powertrain warranty and a five-year/60,000-mile limited basic warranty.

2004 ALL-NEW KIA SPECTRA SPECIFICATIONS

BODY & CHASSIS
LayoutFront transverse mounted engine, front drive
Body typeSteel unibody
Front suspensionIndependent, MacPherson struts, coil springs, stabilizer bar
Rear suspensionIndependent, multi-link with struts, stabilizer bar
Steering typeRack-and-pinion, power assisted
Turns, lock-to-lockpower: 2.8
Turning circle, curb-to-curb33.2 ft. / 10.1 m
ENGINE
TypeIn-line four cylinder, iron block and aluminum head
Valve gearDOHC, four valves/cylinder, Continuously Variable Valve Timing (CVVT)
Bore x stroke82.0 mm x 93.5 mm
Displacement1975 cc
Compression ratio10.1:1
Horsepower (SAE net)138 bhp @ 6,000 rpm
SULEV: 132 bhp @ 6,000 rpm (A/T in CA, MA, ME, NY & VT only)
Torque (SAE net)136 lb-ft. @ 4,500 rpm
SULEV: 133 lb-ft. @ 4,500 rpm (A/T in CA, MA, ME, NY & VT only)
Emission control systemThree-way catalyst, closed loop, evaporative control
IgnitionElectronic
Fuel systemMulti-port electronic fuel injection
Fuel pumpElectromagnetic
Fuel requirementRegular unleaded
Fuel tank capacity14.5 gallons
Cooling systemLiquid cooled
Engine oil capacity4.0 quarts
TRANSMISSION
TypeFive-speed manual, overdrive
GeneralElectronically controlled four-speed automatic, overdrive
Gear ratiosM/TA/T
1st3.615:12.842:1
2nd2.053:11.529:1
3rd1.393:11.000:1
4th1.061:10.712:1
5th0.837:1--
Reverse3.250:12.480:1
Final –drive ratio3.842:13.770:1
Clutch typeSingle dry-plate with hydraulic control
DIMENSIONS (exterior and interior)
Overall Length196.0
Wheelbase102.8 in. / 2610 mm
Track, front58.9 in. / 1485 mm
Track, rear58.5 in. / 1485 mm
Length176.4 in. / 4480 mm
Width68.3 in. / 1735 mm
Height57.9 in. / 1470 mm
Ground Clearance6.3 in. / 160 mm
Front headroom40.0 in. / 1017 mm
Rear headroom38.2 in. / 970 mm
Front shoulder room55.1 in. / 1400 mm
Rear shoulder room53.9 in. / 1370 mm
Front legroom42.8 in. / 1087 mm
Rear legroom35.4 in. / 898 mm
Front hip room52.4 in. / 1330 mm
Rear hip room53.9 in./ 1370 mm
Interior SAE volume97.0 cubic feet
Trunk SAE volume12.2 cubic feet / 345 liters
CURB WEIGHT
Five-speed manual2,701 – 2,826 lbs. / 1,225 – 1,282 kg
Four-speed automatic2,767 – 2,892 lbs. / 1,255 – 1,312 kg
Weight distribution:
Front/rear
M/T: 62% / 38%
A/T: 63% / 37%
ELECTRICAL
Battery12V, 60 AH, 540 CCA
Alternator13.5V, 90 amp
Starter12V, 1.2 kW
BRAKES
TypeHydraulic, power-assisted vacuum
Four-sensor, four-channel ABS (optional)
Front10.8-in. / 275 mm vented discs (1.0 – in. / 26 mm thickness)
Rear10.2-in / 258 mm solid discs (0.4-in. / 10 mm thickness)
TIRES & WHEELS
TiresP195/65R15
Wheels6.0JJ x 15, steel
6.0JJ x 15, alloy (EX option)
EPA FUEL ECONOMY (City/Highway)
M/T, miles per gallon25/32
A/T, miles per gallon25/34