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Kia Motors America Announces November 2004 Sales

Month Highlighted by New Amanti Sales Record

IRVINE, Calif., Dec. 1 -- Kia Motors America (KMA) today announced monthly sales of 23,303 units for November 2004, the company's best November sales ever and a 44.1-percent increase over the same month in 2003. Kia's year-to-date sales of 249,947 were 14.1-percent ahead of the record number achieved in 2003.

"We're pleased to report strong November sales figures which helped us surpass last year's record yearly sales total with one month remaining in 2004," said Peter M. Butterfield, Kia Motors America's president and chief executive officer. "In the fourth quarter of 2003 we experienced a lack of available inventory and our November 2004 sales are a reflection of our ability to meet the demand of our retailers across the country."

The Amanti large premium sedan set a new monthly sales record with 3,714 units sold. The Optima mid-size sedan continued to be a strong performer with sales of 6,043 units, the second consecutive month Optima sales have eclipsed the 6,000-unit mark.

Kia Motors America is the U.S. sales, marketing and service arm of Kia Motors Corp. in Seoul, South Korea.

                     MONTH OF NOVEMBER              YEAR-TO-DATE
  Model                2004     2003                2004      2003
  Optima               6,043    2,990              48,064    30,486
  Rio                  3,245    4,201              36,909    38,771
  Sedona               3,550    2,982              57,408    46,318
  Spectra/Sephia       2,967    2,481              41,126    60,296
  Sportage               N/A       23                  64     5,588
  Sorento              3,784    2,927              48,516    36,868
  Amanti               3,714      569              17,860       569

  Total               23,303   16,173             249,947   218,896