Women Bikers Ready to Roll at Las Vegas Motor Speedway
LAS VEGAS--Sept. 29, 2005--Fairchild SportsLargest Women's Motorcycle Track Event on Earth; Hot New Line of "Biker Fashion" for Women -- the "G-Line" to Be Shown
WHO: Women from across the county on two wheels; Christine Divine, Fox News anchor; and Las Vegas' own mayor. WHAT: Femmoto is the largest women's motorcycle track day in history, where hundreds of women from around the world will have the opportunity to ride motorcycles at Las Vegas Motor Speedway. A fashion show will feature the latest in hot styles for women by women who ride and who want to look like they do. See www.thegspotonline.com for which products produced by Fairchild Sports will be shown. The event underscores a national trend where, now, 1 in 10 motorcycle riders is a woman. WHEN: Saturday, Oct. 1, 2005 -- First group out on the track at 9 a.m. -- Ride until 4:30 p.m. Saturday night, Oct. 1, 2005 -- Banquet sponsored by Moto Euro Magazine 7 p.m. to 10 p.m. -- Fashion show sponsored by Fairchild Sports -- MZ North America Scooter giveaway Sunday, Oct. 2, 2005 -- Sportbike Track Time Trackday (BYOB: Bring Your Own Bike) WHERE: Las Vegas Motor Speedway (Riding) Sahara Hotel Golden Room (Banquet and Fashion Show) WHY: Gas prices are soaring. Women's incomes have never been higher in the United States. Women have never been so independent. And FASHION is always paramount ... no matter what a woman's activity. So more women are on motorcycles than ever before ... and that means fashion is hitting the motorcycle business. A recent survey by the American Motorcyclist Association showed 1 in 10 riders is a woman. She averages about 43 years old and has a mean household income of almost $60,000. And more than half have at least some college education. Forget the stereotypes! The survey respondents listed concerns about safety and the lack of products designed for women. The G-Line addresses both issues. Come find out more about the trend before it literally rides past you!