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Adicio to Offer IntelliChoice.com Car Ownership Data


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CARLSBAD, Calif. & CAMPBELL, Calif.--Adicio, Inc., the Internets leading developer of web-based classified advertising solutions, today announced an agreement with IntelliChoice.com, the leading source for automotive ownership cost and value analysis, to make IntelliChoice.coms Cost of Ownership data available through the Adicio automotive software platform. The agreement will enable Adicios clients to provide their consumers on their automotive sites with a complete 5-year picture of the total cost to own and operate vehicles based on make and model.

IntelliChoice.coms Cost of Ownership data has become an important component in the buying cycle as it empowers consumers to make more informed purchase decisions by providing them with core ownership costs such as fuel economy, maintenance and insurance premiums. Consumers will be able to view details including: Total Target Price, Depreciation, Financing, State Fees, applicable Gas Guzzler Tax, applicable Hybrid Tax Credit, Insurance, Fuel, Maintenance and Repairs. The sum of all the items affecting the cost of the vehicle determines the total 5-year ownership cost. Consumers can also see the vehicle's estimated value at the end of the 5-year period as well as how similar vehicles in the same class compare.

"The cost to operate vehicles can be vastly different depending on the make and model so its important to compare similar vehicles in the same class to get an accurate picture of the total ownership cost, says James Bell, Publisher, IntelliChoice.com. "Our data arms car buyers with the information they need to make smart buying decisions.

IntelliChoice.com uses algorithms that they have fine-tuned over the last 21 years to determine the cost of ownership, says Deep Menon, General Manager - Motors, Adicio. This detailed analysis will enable our clients to provide their online car buyers with essential information. Its just another example of how we consistently add value for our automotive clients so they can effectively compete in their local markets.

IntelliChoice.com uses the latest information from numerous automotive resources to evaluate what it costs to buy, own and operate specific vehicles over a five-year period. IntelliChoice.com updates vehicle data multiple times a month in order to capture the many expiring car rebates and ongoing incentive programs offered by manufacturers--giving consumers the most up-to-date analysis.

About Adicio, Inc.

Adicio develops interactive classified advertising software solutions for the careers, real estate, and motors markets, which serve the Internets leading media companies and web portals. With its award-winning technology and enterprise-class software platforms, domain expertise, and customer service, Adicio delivers a private-label application that seamlessly integrates within online classified advertising offerings, enabling clients to retain their brand while building and managing their online classified efforts. Clients can deploy Adicios software as a turnkey solution or customize Adicios application to leverage existing brand strategy and support online sales and marketing objectives. For more information, please visit www.adicio.com, or call 760.602.9502 or 800.276.1332.

About IntelliChoice.com

IntelliChoice.com, part of Source Interlink Media, is the market leader in automotive ownership cost and value analysis. Founded in 1986, IntelliChoice.com is committed to empowering consumers to make better purchase decisions by providing independent and essential automotive information and tools. Through the IntelliChoice.com web site (www.intellichoice.com), consumers get the help they need to research, compare, configure and price vehicles. The site also connects buyers to the buying alternatives of their choice, including vehicle manufacturers and an online car buying guide. Source Interlink Media is a division of Source Interlink Companies, Inc., a media and marketing services company. Source Interlink (www.sourceinterlink.com) is one of the largest publishers of magazines and online content for enthusiast audiences and a leading distributor of home entertainment products, including DVDs, music CDs, magazines, games, books and related items.