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Temperley London Named as 'Mercedes-Benz Presents' Designer for Mercedes-Benz Fashion Week's Fall 2008 Shows in New York


PHOTO (select to view enlarged photo)
Alice Temperley, "Mercedes-Benz Presents" designer at Mercedes Benz FashionWeek's Fall 2008 shows

- Mercedes-Benz Fashion Week Newsgroup Offers Online Press Resource

- Road to the Future: BLUETEC & HYBRID Models on Display

MONTVALE, N.J., Jan. 31 -- Temperley London, the chic British fashion label headed by Alice Temperley, has been chosen as the "Mercedes-Benz Presents" designer for Mercedes-Benz Fashion Week's Fall 2008 shows in New York City's Bryant Park. Though launched merely eight years ago, Temperley London has already established itself as a formidable force in the fashion industry, counting many of the leading actresses and stylish women all around the world among its fans. Temperley London is well known for its craftsmanship, attention to detail and for creating timeless and beautiful pieces.

"Temperley London and Mercedes-Benz are a natural fit," said Stephen Cannon, vice president of marketing for Mercedes-Benz USA. "Our customers share a strong appreciation for high quality, high standards and timeless design." The Autumn/Winter 2008 Temperley London collection will be shown on Wednesday, February 6 at 7:00 p.m. in The Tent.

Mercedes-Benz Fashion Week Newsgroup Signs Lecca as Photographer

The Mercedes-Benz Fashion Week Newsgroup (www.newsgroup.mbusa.com) will continue this season after its debut at the Spring 2008 New York Collections. Since the Newsgroup launched with the Spring 2008 Collections in New York, it has provided press information -- including schedules for all shows, 12 releases and over 5,453 complimentary high-resolution runway photography - to hundreds of accredited journalists for their coverage of Mercedes-Benz Fashion Week in New York, Los Angeles and Miami.

In keeping with the high caliber of service provided by Mercedes-Benz, the Newsgroup offers the media complimentary images by noted fashion photographers Dan and Corina Lecca, who have once again signed on as the Mercedes-Benz Fashion Week Newsgroup's exclusive photography partners for the Fall 2008 New York Collections. The Leccas will provide runway photography as well as front row and backstage images of the newsmakers and celebrities attending shows at Bryant Park. Photography and press releases from previous seasons will also be archived for reference.

For more information about Mercedes-Benz Fashion Week New York Fall 2008 Collections and for show schedules, press releases, and complimentary photography, accredited journalists may visit and register at the Mercedes- Benz Fashion Week Newsgroup at www.newsgroup.mbusa.com. Consumers are invited to visit www.mbusa.com/runway.

Road to the Future: Sustainable Models on Display

In the spirit of timeless design, Mercedes-Benz will display its flagship S-Class sedan in the main lobby of the Mercedes-Benz Fashion Week tents at Bryant Park. Now in its ninth generation, the S-Class has unparalleled design and performance. The version on display in the tents, the Vision S300 BLUETEC HYBRID, gives a glimpse into the future of automotive offerings, combining BLUETEC's ultra clean diesel and compact HYBRID technologies which will result in dramatically lowered emissions, without compromising the legendary luxury associated with the S-Class.

In addition, the all new Vision GLK BLUETEC SUV will be displayed following its world debut at the North American International Auto Show in Detroit this January. The Vision GLK is a stylistic preview of a future midsize SUV that's bursting with athletic character and aggressive styling. The interior design of the GLK matches the expressive exterior, with two- screen rear-seat entertainment units, and THERMOTRONIC 3-zone climate control. Perhaps most importantly, the Vision GLK BLUETEC is powered by a 4-cylinder ultra-clean BLUETEC diesel engine for lower emissions and it offers sure- footedness via 4MATIC all-wheel drive system.

About Temperley London

Founded in 2000 by designer Alice Temperley and husband Lars von Bennigsen, Temperley London has quickly grown to become one of the most desirable fashion brands in the world counting numerous A-List celebrities as fans.

Known for attention to detail and high quality, collections always stay true to the Temperley London philosophy of making timeless pieces for the wearer to look and feel beautiful rather than following trends purely for the sake of fashion. The company operates three stand alone stores in London, New York and Los Angeles, and Temperley London products are sold in more than 290 of the best boutiques and department stores across 35 countries as well as online.

About Mercedes-Benz USA

Mercedes-Benz USA, headquartered in Montvale, New Jersey, is responsible for the sales, marketing and service of all Mercedes-Benz and Maybach products in the United States. Beginning in 2007, Mercedes-Benz USA became the title sponsor of IMG's New York, Los Angeles and Miami Fashion Weeks, signifying the first time all three properties have been united under a single sponsor. In 2007, MBUSA achieved an all-time sales record of 253,433 new vehicles, setting the highest sales volume ever in its history and achieving 14 consecutive years of sales growth. More information on MBUSA and its products can be found on the Internet at www.mbusa.com and www.maybachusa.com.


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S300 HYBRID BLUETEC on display at Mercedes-Benz Fashion Week, February 1 - 8