Kia Motors America Brings 'Borrego Experience' to Boston for Fisherman's Feast

Free Gourmet Food Samples, Gift Cards, Heat Relief and Enter To Win New 2009 Kia Borrego Luxury SUV

BOSTON, Aug. 12 -- Kia's Borrego Experience comes to Boston's Fisherman's Feast Aug. 14 - 17 in the next leg of its six-month national tour. Visitors to the Kia Borrego Experience exhibit can check out the new Kia Borrego before it's in showrooms; enjoy a luxury oasis featuring a "Cool Zone" to beat the heat; and taste free samples in the Gourmet for Less cafe with cooking demonstrations prepared by nationally acclaimed chef, Rich Mead. Those who take test drives will receive a free $20 gift card.

It is all part of Kia's Borrego Experience, introducing America to Kia's first full-size, luxury SUV. Visitors can enter to win a free Kia Borrego or additional prizes by visiting BorregoExperience.com, or by stopping at the Kia Borrego Experience tent on Lewis Street.

  Additional 2008 Kia Borrego Experience tour stops include:

  Austin, Texas        Austin Chronicle Hot Sauce Festival, Aug. 24
  Denver, Colo.        Taste of Colorado, Aug. 29 - Sep 1
  Cleveland, Ohio      Johnny Appleseed Festival, Sept. 20 - 21
  Phoenix, Ariz.       Way out West Oktoberfest, Oct. 3 - 5
  Tampa, Fla.          Guavaween 2008, Oct. 25

Kia Motors America (KMA) is the sales, marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 640 dealers throughout the United States. For 2007, KMA recorded its 14th consecutive year of record U.S. sales. Kia Motors subscribes to a philosophy of building high value, high quality, safe and dynamic vehicles. Kia Motors prides itself on producing vehicles that are exciting and enabling and evoke the Kia tagline, "The Power to Surprise."