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Autobytel Launches New Cutting-Edge Lead Verification Technology Platform


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Joke (done in vaudville style a la Gallagher & Shean):

How do you know when Autobytel is about to announce their latest quarterly report?
When they unveil a new useless program to take attention away from their latest statement of loses!
(ABTL 2nd Qtr. results are due to be released tomorrow)


IRVINE, CA - July 21, 2009: Autobytel Inc. today announced the launch of its new and dramatically upgraded lead Quality Verification System, the latest in a series of initiatives that have contributed to higher closing ratios on new and used car leads for Autobytel dealers. The new sophisticated QVS program represents an exponential leap forward in lead verification processing and includes an integrated rapid analysis and filtering of each lead, meaning dealers receive more actionable information, more quickly on each potential customer – all of which is designed to generate significantly higher lead quality, increased closing rates and more cost-efficient new and used car sales.

Faster, Smarter and Better, are the three elements we focused on as we re-engineered the platform supporting our leading-edge Quality Verification System,” said Mark Garms COO of Autobytel Inc. “Our new state-of-the-art ‘intelligent’ verification technology powered by TARGUSinfo - in combination with our ability to leverage the industry’s best sources of in-market car-buyers and our powerful lead follow-up tools - is set to generate major gains for our dealer network in one of the most challenging times for our industry.”

Autobytel’s new Quality Verification Platform is designed to generate leads that are:

  • Faster: New, more automated technology means leads are delivered almost instantaneously
  • Smarter: An increase in the number of data sources via TARGUSinfo’s proprietary network - and its patented intelligence processes that link together the most complete name, address and phone data - means greater lead filtering and the delivery of more qualified and relevant leads, with more actionable information
  • Better: The new technology virtually eliminates lead duplication, increases the number of variables for verifying the quality of each lead

Autobytel’s new Quality Verification System platform is part of the company’s comprehensive new and used car lead programs, which have been specifically engineered for the challenging economic times to provide its member dealers and OEM partners with the industry’s most cost-effective marketing programs. The Autobytel New and Used Car Programs connect dealers and OEMs with a steady flow of high-quality, in-market car buyers from Autobytel’s family of websites and other premium Internet brands, as well as providing a suite of value-added tools proven to help close those leads, including Rapid Response, Custom Messaging, Email Manager, and LeadCall.