Toyota Reports February 2010 Sales
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TORRANCE, Calif., March 2 -- Toyota Motor Sales (TMS), U.S.A., Inc., today reported February sales of 100,027 vehicles. With equal selling days in February 2009 and 2010, sales were down 8.7 percent from the year-ago month on a daily selling rate and unadjusted raw volume basis.
The Toyota Division posted February sales of 86,240 units, a decrease of 10.6 percent from the same period last year. The Lexus Division reported February sales of 13,787 units, an increase of 5.2 percent over the year-ago month.
Toyota Division
Toyota Division passenger cars recorded sales of 52,827 units, a decrease of 10.3 percent from last February. Passenger car sales were led by Corolla with sales of 16,996 units for the month. Camry and Camry Hybrid posted combined February sales of 16,552 units. The Prius mid-size gas-electric hybrid posted February sales of 7,968 units, up 10.2 percent over the year-ago month. Venza reported sales of 3,414 units for the month.
Toyota Division light trucks posted sales of 33,413 units in February. Light truck sales were led by the Tacoma mid-size pickup, which reported sales of 8,325 units for the month, up 5.7 percent over last February. The RAV4 compact SUV recorded monthly sales of 6,799 units. Highlander and Highlander Hybrid posted combined sales of 3,615 units for the month. The all-new 4Runner reported February sales of 2,973 units, up 54.7 percent over the year-ago month. The Tundra full-size pickup recorded sales of 5,468 units.
Scion posted February sales of 3,027 units. The xB urban utility vehicle led the way with sales of 1,539 units. The tC sports coupe posted February sales of 860 units. The xD reported sales of 628 units for the month.
Lexus Division
Lexus reported passenger car sales of 6,366 units, up 4.5 percent over the year-ago month. Lexus passenger car sales were led by the recently revised ES 350 entry luxury sedan which posted sales of 2,349 units. The IS luxury sports sedan reported combined sales of 1,991 units. The HS 250h luxury hybrid sedan recorded February sales of 712 units.
Lexus light trucks recorded sales of 7,421 units, up 5.8 percent over last February. Lexus sales were led by the RX, which posted combined February sales of 5,694 units. The all-new GX mid-size luxury utility vehicle reported sales of 1,473 units.
TMS Hybrids
TMS posted February sales of 10,957 hybrid vehicles. Toyota Division posted sales of 9,318 hybrids for the month. Lexus Division reported sales 1,639 hybrids in February.
There were 24 selling days this month and last February.
TOYOTA RETAIL SALES
(INCLUDES FLEET & HAWAII)
February, 2010
-- CURRENT MONTH -- -- CALENDAR YEAR TO DATE --
DSR % DSR %
2010 2009 CHG 2010 2009 CHG
---- ---- --- ---- ---- ---
YARIS 4,138 4,779 -13.4 7,814 9,219 -11.7
COROLLA 16,996 18,103 -6.1 34,117 37,341 -4.8
CAMRY 16,552 20,634 -19.8 32,344 41,416 -18.7
VENZA 3,414 2,315 47.5 6,978 3,709 96.0
AVALON 732 2,100 -65.1 1,676 4,219 -58.6
PRIUS 7,968 7,232 10.2 16,452 15,353 11.6
SCION xB 1,539 1,640 -6.2 2,925 3,355 -9.2
SCION tC 860 1,203 -28.5 1,718 2,444 -26.8
SCION xD 628 856 -26.6 1,419 1,823 -18.9
TOTAL TOYOTA DIV. PASS.
CAR 52,827 58,863 -10.3 105,443 118,880 -7.6
----------------------- ------ ------ ----- ------- ------- ----
ES 2,349 2,575 -8.8 5,272 5,546 -1.0
HS 712 0 N/A 1,959 0 N/A
LS 799 700 14.1 1,891 1,604 22.8
SC 27 76 -64.5 51 149 -64.3
GS 488 595 -18.0 1,017 1,493 -29.0
IS 1,991 2,147 -7.3 4,194 4,547 -3.9
TOTAL LEXUS PASS. CAR 6,366 6,093 4.5 14,384 13,339 12.3
--------------------- ----- ----- --- ------ ------ ----
TOTAL TOYOTA PASS. CAR 59,193 64,956 -8.9 119,827 132,219 -5.6
---------------------- ------ ------ ---- ------- ------- ----
SIENNA 4,033 5,334 -24.4 6,615 11,860 -41.9
RAV4 6,799 8,398 -19.0 14,693 16,432 -6.9
FJ CRUISER 1,359 1,616 -15.9 2,622 4,212 -35.2
4RUNNER 2,973 1,922 54.7 5,979 5,113 21.8
HIGHLANDER 3,615 5,008 -27.8 8,093 10,765 -21.7
LAND CRUISER 120 128 -6.3 265 285 -3.1
SEQUOIA 721 1,606 -55.1 1,365 3,198 -55.5
TOTAL SUV 15,587 18,678 -16.5 33,017 40,005 -14.0
--------- ------ ------ ----- ------ ------ -----
4X2 TACOMA 4,236 3,980 6.4 7,472 7,890 -1.4
4X4 TACOMA 4,089 3,894 5.0 7,600 7,603 4.1
TOTAL TACOMA 8,325 7,874 5.7 15,072 15,493 1.3
TUNDRA 5,468 5,726 -4.5 9,372 12,802 -23.7
TOTAL PICKUP 13,793 13,600 1.4 24,444 28,295 -10.0
TOTAL TOYOTA DIV. LT
TRUCK 33,413 37,612 -11.2 64,076 80,160 -16.7
LX 254 281 -9.6 536 609 -8.3
GX 1,473 516 185.5 3,002 1,144 173.3
RX 5,694 6,218 -8.4 11,382 12,738 -6.9
TOTAL LEXUS LIGHT TRUCK 7,421 7,015 5.8 14,920 14,491 7.3
----------------------- ----- ----- --- ------ ------ ---
TOTAL TOYOTA LIGHT
TRUCK 40,834 44,627 -8.5 78,996 94,651 -13.1
------------------ ------ ------ ---- ------ ------ -----
TOTAL TOYOTA DIV. 86,240 96,475 -10.6 169,519 199,040 -11.3
TOTAL LEXUS 13,787 13,108 5.2 29,304 27,830 9.7
----------- ------ ------ --- ------ ------ ---
TOTAL TOYOTA 100,027 109,583 -8.7 198,823 226,870 -8.7
MEMO:
DOM. COROLLA 16,499 14,194 16.2 32,792 28,642 19.3
DOM. CAMRY 16,422 20,271 -19.0 31,994 40,587 -17.9
DOM. RAV4 2,070 1,890 9.5 3,986 2,212 87.7
DOM. HIGHLANDER 2,544 0 N/A 5,068 0 N/A
DOM. PICKUP 13,793 13,600 1.4 24,444 28,295 -10.0
DOM. RX 4,463 3,625 23.1 8,708 8,475 7.0
SELLING DAYS 24 24 48 50
------------ --- --- --- ---
TOYOTA DIV. IMPORT CAR 15,760 19,983 -21.1 32,003 41,723 -20.1
LEXUS IMPORT CAR 6,366 6,093 4.5 14,384 13,339 12.3
TOYOTA DIV NA BUILT
CARS 37,067 38,880 -4.7 73,440 77,157 -0.9
TOTAL TOYOTA CARS 59,193 64,956 -8.9 119,827 132,219 -5.6
TOYOTA DIV. IMPORT LT
TRUCK 10,252 15,182 -32.5 22,598 34,595 -32.0
LEXUS IMPORT LT TRUCK 2,958 3,390 -12.7 6,212 6,016 7.6
TOYOTA DIV NA BUILT LT
TRUCK 23,161 22,430 3.3 41,478 45,565 -5.2
LEXUS NA BUILT LT TRUCK 4,463 3,625 23.1 8,708 8,475 7.0
TOTAL TOYOTA LT TRUCK 40,834 44,627 -8.5 78,996 94,651 -13.1
--------------------- ------ ------ ---- ------ ------ -----
SPORT UTILITY VEHICLES 21,649 24,077 -10.1 45,315 50,284 -6.1
Memo: Lexus Sport
Utility 7,421 7,015 5.8 14,920 14,491 7.3
SMALL VANS 4,033 5,334 -24.4 6,615 11,860 -41.9
PICKUPS 13,793 13,600 1.4 24,444 28,295 -10.0
---------------------- ------ ------ --- ------ ------ -----
* NORTH AMERICAN BUILT
VEHICLES
COROLLA 16,499 14,194 16.2 32,792 28,642 19.3
CAMRY 16,422 20,271 -19.0 31,994 40,587 -17.9
VENZA 3,414 2,315 47.5 6,978 3,709 96.0
AVALON 732 2,100 -65.1 1,676 4,219 -58.6
SIENNA 4,033 5,334 -24.4 6,615 11,860 -41.9
RAV4 2,070 1,890 9.5 3,986 2,212 87.7
HIGHLANDER 2,544 0 N/A 5,068 0 N/A
PICKUP 13,793 13,600 1.4 24,444 28,295 -10.0
SEQUOIA 721 1,606 -55.1 1,365 3,198 -55.5
RX 4,463 3,625 23.1 8,708 8,475 7.0
TOTAL 64,691 64,935 -0.4 123,626 131,197 -1.8
N.A. VEHICLES % OF
TOTAL 64.7% 59.3% 62.2% 57.8%
SELLING DAYS 24 24 48 50
DSR = DAILY SELLING RATE
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