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Kia Motors America Announces Record July Sales


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2011 Kia Optima

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IRVINE, Calif., Aug. 2, 2011; After completing an historic first half of 2011 with record sales and market share gains, Kia Motors America's (KMA) upward trajectory continues as the company recorded its best-ever July sales of 45,504 vehicles. Led by the U.S.-built(1) Sorento CUV, which posted its all-time best monthly sales of 13,262 units, KMA's July sales were up an impressive 28.5 percent over the same period last year and also included strong performances from the Soul, Optima and Forte. KMA has achieved new monthly sales records for 11 consecutive months.

"More and more consumers are discovering Kia Motors every day as our diverse lineup of stylish and fun-to-drive cars and CUVs attract customers looking for a compelling combination of world-class design, outstanding quality, fuel efficiency, state-of-the-art technology and tremendous value," said Byung Mo Ahn, group president and CEO of KMA and Kia Motors Manufacturing Georgia (KMMG). "With the long-term success of our two best-selling products €“ Sorento and Soul €“ the overwhelmingly positive response the new Optima has received and the arrival of the all-new Rio models later this year, Kia is well-positioned for continued sales and market share growth in the second half of 2011 and beyond."

Design-Led Transformation Fuels Sales and Market Share Growth

Kia Motors has undergone a dramatic, design-led transformation, which has been delivering dynamically styled vehicles in several important segments at exactly the right time, contributing to the brand's continued gains in U.S. market share. Kia is poised to continue its momentum and brand growth through design innovation, quality, value, safety features and new technology. Kia's commitment to the U.S. market is represented by its U.S.-based manufacturing facilities in West Point, Georgia €“ KMMG €“ which will add the critically-acclaimed Optima midsize sedan to its production line in the near future. Kia's model year 2012 vehicle line includes the Sorento CUV, Sportage compact CUV, Optima midsize sedan, Soul urban passenger vehicle, Forte compact sedan, Forte 5-door compact hatchback, Forte Koup two-door coupe, all-new Rio and Rio5 sub-compacts and Sedona minivan.

About Kia Motors America

Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 730 dealers throughout the United States and serves as the "Official Automotive Partner of the NBA." In 2010, KMA recorded its best-ever U.S. sales and 16th consecutive year of increased U.S. market share. Kia is poised to continue its momentum and will continue to build the brand through design innovation, quality, value, safety features and new technologies.

Information about Kia Motors America and its full vehicle lineup is available at its website €“ www.kia.com. For media information, including photography, visit www.kiamedia.com.


MONTH OF JULY

YEAR-TO-DATE

Model

2011

2010

2011

2010

Rio

1,011

3,432

12,944

17,167

Spectra

-

16

1

247

Forte

7,560

6,885

50,582

40,352

Optima

6,772

1,857

43,389

17,484

Amanti

-

22

1

209

Sportage

3,933

1,734

29,302

10,477

Sorento

13,262

9,010

75,040

59,795

Sedona

2,825

2,400

13,831

13,312

Rondo

-

174

44

3,182

Borrego

10

1,869

356

6,606

Soul

10,131

8,020

65,118

36,657






Total

45,504

35,419

290,608

205,488



(1) Assembled in the United States from U.S. and globally sourced parts

SOURCE Kia Motors America

Web Site: http://www.kia.com