The GEICO Gecko Joins Riders for Boston's August 27 Wounded Warrior Project Soldier Ride

BOSTON--August 17, 2011: The 2011 Soldier Ride National Tour sponsored by GEICO will be in Boston on Saturday, Aug. 27, with a start time of 8:45 a.m. Join the ride at the Old Manse, 269 Monument Street in Concord, Mass.

“Military personnel have been an important part of our business since our company was founded in 1936”

For additional information on the ride and to sign up, go to soldierride.org.

The national cycling event began in 2004 when Chris Carney of Long Island, N.Y., a private citizen, rode coast to coast in support of Wounded Warrior Project. Since then, Soldier Ride has grown from a one man honor to a nation-wide honorable event.

Sponsored by GEICO, this one-day cycling event encourages the public to honor the nation's wounded veterans battling the physical and psychological effects of war. Soldier Ride has proven itself to be a good opportunity for the public to support the men and women of the U.S. military by participating in the event or joining spectators along the ride route.

One of the recent riders wrote, "It was a great feeling participating with fellow men and women who had similar injuries from war. I cannot thank Wounded Warrior Project and Soldier Ride enough for all of the help and positive encouragement leading up to and during the event."

"Military personnel have been an important part of our business since our company was founded in 1936," said Michael Baker, GEICO director of military marketing. "It is our honor to partner with Wounded Warrior Project and Soldier Ride in support of the noble men and women serving our country."

GEICO began serving military personnel and their families 75 years ago when the company was first founded in Washington, D.C. It now operates a Military Service Center in Virginia Beach, Va., staffed by former military and dedicated solely to helping meet the needs of active military, those deployed and their families.

Recently GEICO created HomeFront as a way for service men and women stationed around the country and around the world to help stay connected to their families. HomeFront provides a photo and video sharing feature and a common calendar so that military members can keep up with their family's activities at home. HomeFront operates via an app for desktop or mobile devices.

For more information go Geico Military .

The August 27 Soldier Ride in Boston will be followed by a community picnic and entertainment for riders and participants.