The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Dodge Dart and Dodge CEO Headline Exclusive Motor Press Guild Meeting


dodge dart (select to view enlarged photo)

LOS ANGELES--May 10, 2012: -- On May 15, Motor Press Guild (MPG), the largest automotive media association in North America, will host its May meeting at The Proud Bird Restaurant in Los Angeles with guest speaker Reid Bigland, president and chief executive officer of the Dodge brand. Reid will show off production models of the Dodge Dart, the company's first new compact car since 1995, and give an update on Chrysler Group's California initiative, as well as a sales and business update for the entire company.  

"The resurrected Dodge Dart is perhaps the most significant vehicle we've seen from Chrysler in the past few years," said Laura Burstein, president, Motor Press Guild. "Mr. Bigland's presentation will be a rare opportunity to hear the inside story of a company that has gone from bankruptcy to recently reporting its strongest quarterly profit in 13 years."

Reid Bigland was appointed President and CEO for the Dodge brand and the Head of U.S. Sales, Chrysler Group LLC in June 2011. In addition to full responsibility for the Dodge brand, Bigland is in charge of sales strategy, dealer relations and operations, order facilitation, incentives and field operations in the U.S.

Who: Motor Press Guild
What: May Luncheon
When: Tuesday, May 15, 2012, 11:30 a.m.
Where: The Proud Bird Restaurant, 11022 Aviation Blvd., Los Angeles, CA 90045

ABOUT MPG
The Los Angeles-based Motor Press Guild (MPG) is the largest automotive media association in North America with more than 800 members. This non-profit trade guild is dedicated to promoting professionalism in automotive journalism through education and information exchange. Members include journalists from print, broadcast, and online outlets as well as public relations representatives, consumer groups and governmental bodies tied to the automotive industry. The organization hosts regular meetings featuring key figureheads in the auto industry and is widely recognized for its annual Dean Batchelor Award program and annual industry MPG Track Day.