The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Best Automobile Web site of 2013 to be named by Web Marketing Association in 17th Annual WebAward Competition


webawards (select to view enlarged photo)

HARTFORD, CT--April 3, 2013: The Web Marketing Association is looking for the best automobile websites in the world as part of their 17th annual international WebAward Competition for Web site developmentat Web Award . The WebAwards is the standards-defining competition that sets benchmarks for 96 industries, including automobile web sites, based on the seven criteria of a successful Web site. The deadline for automobile websites to enter is May 31, 2013.

"The automobile industry is one of the most competitive when it comes to Web development and companies can benefit from the independent evaluation of their online efforts," said William Rice, President of the Web Marketing Association. "The automotive industry is one of the few that have beaten the overall scores in Web development all ten years. They were one of the first to understand the importance of integrating the Internet and technology into their business strategy. They understand that consumers now usually go online before they walk in to the showroom."

Web sites are judged on seven criteria including design, innovation, content, technology, interactivity, copy writing and ease of use. All entrants benefit from receiving valuable feedback in terms of their specific scores compared against the average scores for their industry.

Recent winners of the Best Automobile Web site include:

  • 2012 - PacificLink iMedia Limited for Audi A1 Website
  • 2011 -- H for WASH ME IF YOU CAN
  • 2010 -- Lexus for Vida lexus
  • 2009 -- 9 Dotglu for BMW M Microsite
  • 2008 - Euro 4D for Inspired by nature

A complete list of past winners and the entry form for companies who wish to compete for 2013 honors can be found at the Best Automobile Web site page

The 2013 WebAwards are sponsored by the following leading organizations: BGT Partners, PR Newswire, Burst Media, EContent Magazine, ExactTarget, ad:tech conferences, Internet World UK, SES Conferences, Webmaster Radio, and Website Magazine.