The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Porsche Leads In AutoPacific's 2015 Ideal Vehicle Award Wins; Subaru Matches Ford And Chevrolet In Wins


ford f-150 (select to view enlarged photo)
Ford F-150

TUSTIN, CA -- Aug. 18, 2015: Automotive research and consulting firm AutoPacific, Inc. today announced the 2015 Ideal Vehicle Awards (IVA). AutoPacific's IVAs recognize vehicles that best meet their owner's expectations and desires, helping consumers make informed vehicle purchase decisions with "owners talking" feedback.

The 2015 awards are based on responses from over 66,000 new vehicle owners across all major manufacturers. Surveyed after 90 days of ownership, respondents were asked what changes they would make to their car or truck in 15 key categories, including ride and handling, driver's seat comfort, interior storage, safety features, interior lighting, power and acceleration and technology. "While no vehicle has a zero percent desire for change in all areas, IVAs recognize vehicles where owners want the least amount of change across the 15 surveyed attributes," explains George Peterson, president of AutoPacific.

Porsche and GMC Most Ideal Brands in 2015 - Again

Porsche ranks as the top luxury brand for the third year in a row. GMC receives top popular brand honors for the second year in a row, while also carrying the top popular brand award in AutoPacific's 2015 Vehicle Satisfaction Awards for the second year in a row.

Porsche leads with four wins, including Most Ideal Premium Brand; Chevrolet, Ford and Subaru racked up three wins apiece. Remaining awards go to Honda, Lincoln, MINI, and GMC with two wins, and Jeep, Kia, Lexus, Mercedes-Benz, and Volkswagen, each with one win.

Redesigned Vehicles Gain the Advantage

"Each time a manufacturer redesigns a vehicle, they have the opportunity to fix past issues, respond to owner wants and needs, and challenge the competition with a superior product," says Peterson. This year's winner's list contains seven completely redesigned vehicles: Chevrolet Colorado, Chevrolet Suburban, Ford F-150, Honda Fit, Subaru Legacy, Subaru Outback and Volkswagen Golf; one major change: Ford Mustang; two new entries: Lexus RC and Porsche Macan; and two vehicles that were redesigned in 2014 and have won two years in a row: Chevrolet Impala and Mercedes-Benz S-Class.

2015 Overall Winner: Ford F-150
2015 Most Ideal Premium Brand: Porsche
2015 Most Ideal Popular Brand: GMC

Passenger Cars


Luxury Car

Mercedes-Benz S-Class

Aspirational Luxury Car

Lexus RC

Large Car

Kia Cadenza (tie)

Chevrolet Impala (tie)

Luxury Mid-Size Car

Lincoln MKZ

Premium Mid-Size Car

Subaru Legacy

Premium Compact Car

MINI Hardtop/Convertible

Compact Car

Volkswagen Golf

Economy Car

Honda Fit

Sports Car

Porsche 911

Sporty Car

Ford Mustang



Light Trucks


Light Duty Pickup

Ford F-150

Heavy Duty Pickup

GMC Sierra HD

Compact Pickup

Chevrolet Colorado

Luxury SUV

Lincoln Navigator

Large SUV

Chevrolet Suburban

Mid-Size SUV

Jeep Grand Cherokee

Premium Luxury Crossover SUV

Porsche Cayenne

Luxury Crossover SUV

Porsche Macan

Large Crossover SUV

Ford Flex

Premium Mid-Size Crossover SUV

Subaru Outback

Mid-Size Crossover SUV

Subaru Forester

Compact Crossover SUV

MINI Countryman

Minivan

Honda Odyssey