'Classic Volvo's for Sale' Newest Section to Volvo's Internet Site
13 October 1997
'Classic Volvo's for Sale' Newest Section to Volvo's Internet SiteROCKLEIGH, N.J., Oct. 13 -- Classic cars are the soul and essence of an automobile company. Through the years they carry with them the founding principles that build a car company's reputation. Volvo cars are legendary for their strength, durability and excellence in safety engineering. What better way to showcase this tradition than to offer classic Volvo's for sale on the Internet. Starting this October 1997, Volvo Cars of North America will open their Internet web site for the sale of classic Volvo's by their owners. "With traditional communications mediums, we just couldn't find a way to showcase our past Volvos. With the Internet we have created an interactive section that not only shows our past but links sellers and buyers in a very cost efficient way. This Web page also shows future customers where our heritage comes from," comments Jenny Genosa, Volvo's Internet site developer. "This is the first time an automotive Internet site will offer a unique interactive customer oriented feature like this. We are building our site for the whole Volvo family, past, present, and future customers." Classic Volvos are of pre-1975 vintage. They are being offered for sale by their owners and all transactions are between the buyer and seller. For complete details, see Volvo Cars of North America's home page at: http://www.volvocars.com . Volvo Cars of North America was the first automotive company to have a Internet site. The North American headquarters is in Rockleigh, New Jersey, with offices in the United States and Canada. Volvo also manufactures cars in Halifax, Nova Scotia, and Canada. SOURCE Volvo Cars of North America, Inc.