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1998 Greater Metro Auto Show to Showcase Career and Employment Opportunities in Retail Car, Truck Industry

13 March 1998

1998 Greater Metro Auto Show to Showcase Career and Employment Opportunities in Retail Car, Truck Industry

    MINNEAPOLIS, March 12 -- Faced with an unprecedented demand
for top-flight men and women to fill key positions in Twin City metro area
automobile dealerships, the industry will once again use its gigantic annual
showcase event -- the 1998 Greater Metropolitan Auto Show -- to attract
interested individuals to careers in the retail car and truck field.  The 1998
Auto Show, which runs March 14 through March 22 at the Minneapolis Convention
Center, will again this year feature a special Career Area during the nine-day
event.
    Unlike last year, when the career opportunities room was located on a
mezzanine floor, the Career Area for the 1998 Auto Show will be prominently
positioned in one of the Convention Center's foyers on the main show floor for
the entire run of the show.  While there is a charge to attend the Auto Show,
individuals interested in looking through the large number of employment
opportunities available now in Twin City dealerships can enter the Career Area
and have access to its job computers without paying an admission charge to the
actual show floor.
    Local dealers say the Twin City-area demand for new employees continues to
be at historical levels.  Because this annual Auto Show attracts thousands
upon thousands of people who, in addition to their interest in the new model
cars and trucks, can best be described as lifetime auto and truck enthusiasts,
the event provides a ready-made reservoir for people interested in careers in
the retail auto industry locally.
    Judging from the results the Career Area experienced in its initial
appearance at last year's Auto Show, the people who come forth to investigate
a career or job opportunity are frequently from the ranks of those individuals
known in their neighborhoods as "shade tree mechanics."  Auto executives doing
the interviews in the Career Area say that many of these people never realized
that the knowledge they had gained tinkering on cars and trucks would be
transferable into a real-life job doing work they had previously thought of as
a hobby or a vocation.
    The Auto Show Career Area will feature every aspect of employment in a new
car dealership including sales, service, mechanical repair, diagnostics, parts
management, office managerial positions and more.  The Auto Show Career Area
will offer computerized job listings and the opportunity to discuss career
opportunities -- one-on-one -- with dealers and dealer personnel.  The two
computers that will be in the Career Area will have open access to more than
100 immediately available job listings.

SOURCE  1998 Greater Metropolitan Auto Show