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Chrysler Announces New Incentives

7 October 1998

Chrysler Announces New Incentives
    AUBURN HILLS, Mich., Oct. 6 -- Chrysler Corporation
announced new additions and enhancements to its national consumer
incentives program, which offers cash allowances or reduced interest rate
financing to buyers of certain vehicles.  The program is extended through
January 4, 1999, except where noted.
    Following is a summary of the cash allowances available on 1998 and 1999
vehicles.  As an alternative, reduced interest rate financing is available to
qualified buyers on some of the models indicated.

     Vehicle                         MY '98          Expires
     *Dodge Neon                     $2,000          Jan. 4, 1999
     *Plymouth Neon                  $2,000          Jan. 4, 1999
     Dodge Stratus                   $1,500          Jan. 4, 1999
     Plymouth Breeze                 $1,500          Jan. 4, 1999
     Chrysler Cirrus                 $1,500          Jan. 4, 1999
     *Dodge Avenger                  $1,500          Jan. 4, 1999
     *Chrysler Sebring Coupe         $1,500          Jan. 4, 1999
     Dodge Caravan (SWB)             $1,250          Jan. 4, 1999
     Plymouth Voyager (SWB)          $1,250          Jan. 4, 1999
     Chrysler Town & Country (SWB)   $1,250          Jan. 4, 1999
     Dodge Grand Caravan (LWB)       $1,500          Jan. 4, 1999
     Plymouth Grand Voyager (LWB)    $1,500          Jan. 4, 1999
     Chrysler Town & Country (LWB)   $1,500          Jan. 4, 1999

     Vehicle                         MY '98          Expires
     *Ram Cargo Van                  $1,000          Jan. 4, 1999
     ** Ram Conversion Van           $2,000          Jan. 4, 1999
       (selected models)
     Ram Wagon                       $1,500          Jan. 4, 1999
     ** Ram Pickup                   $1,000          Nov. 9, 1998

     Vehicle                         MY '99**        Expires
     Dodge Neon                      $1,500          Jan. 4, 1999
     Plymouth Neon                   $1,500          Jan. 4, 1999
     Dodge Stratus                   $1,000          Jan. 4, 1999
     Plymouth Breeze                 $1,000          Jan. 4, 1999
     Chrysler Cirrus                 $1,000          Jan. 4, 1999
     Dodge Avenger                   $1,000          Jan. 4, 1999
     Chrysler Sebring Coupe          $1,000          Jan. 4, 1999
     Dodge Caravan (SWB)             $  750          Jan. 4, 1999
     Plymouth Voyager (SWB)          $  750          Jan. 4, 1999
     Chrysler Town & Country (SWB)   $  750          Jan. 4, 1999
     Dodge Grand Caravan (LWB)       $1,000          Jan. 4, 1999
     Plymouth Grand Voyager (LWB)    $1,000          Jan. 4, 1999
     Chrysler Town & Country (LWB)   $1,000          Jan. 4, 1999
     Ram Conversion Van              $1,000          Jan. 4, 1999
       (selected models)
     Dodge Dakota                    $  500          Jan. 4, 1999
         (selected models)

    Alternative APR Financing to qualified buyers is available for the
following 1998 models:  Cirrus, Stratus, Breeze, Avenger, Sebring Coupe,
Caravan, Grand Caravan, Voyager, Grand Voyager, Town & Country, Ram Regular
Cab and Club Cab, Ram Cargo Van, Ram Conversion Van (selected models) and Ram
Wagon:

       1 - 24 mo.  =     1.9%
       25 - 36 mo. =     2.9%
       37 - 48 mo. =     4.9%
       49 - 60 mo. =     5.9%

    **Alternative APR Financing to qualified buyers is available for the 1999
models: Cirrus, Stratus, Breeze, Avenger, Sebring Coupe, Ram Regular Cab and
Club Cab and Ram Conversion Van (selected models):

       1  - 24 mo. =     1.9%
       25 - 60 mo. =     2.9%
       37 - 48 mo. =     4.9%
       49 - 60 mo. =     5.9%

    Alternative APR Financing to qualified buyers is available for 1998 and
1999 Neons:

        1 - 24 mo. =    1.9%
       25 - 60 mo. =    2.9%
       37 - 48 mo. =    2.9%
       49 - 60 mo. =    2.9%

    Chrysler may, upon written notice to dealers, correct, amend or modify
these programs.

    * Denotes change from July announced national consumer incentive program.
    ** Denotes addition to July announced national consumer incentive program.