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Infiniti to Launch Luxury Ownership Experience Program in US

19 January 1999

Infiniti to Launch the First Ever Comprehensive Luxury Ownership Experience Program in the United States        

     Infiniti Will Launch the Infiniti Owner's Club on January 20, 1999,
            Expanding Upon the Existing Total Ownership Experience
                   With The Addition Of New Owner Features

    GARDENA, Calif., Jan. 18 -- This month Infiniti will launch
the first of its kind, comprehensive luxury ownership club for their vehicle
owners called the Infiniti Owner's Club.  The Infiniti Owner's Club was
created to reinforce and enhance the unique benefits of The Total Ownership
Experience(R) to Infiniti customers and increase owner loyalty.
    (Photo:  http://www.newscom.com/cgi-bin/prnh/19990118/LAM066 )
    (Photo:  http://www.newscom.com/cgi-bin/prnh/19990118/LAM066-b )
    "The Infiniti Owner's Club provides the opportunity for Infiniti to build
on-going relationships with customers and enhance their ownership experience,"
said Brian O'Malley, Manager, Infiniti Marketing.
    Membership in the Infiniti Owner's Club includes all of The Total
Ownership Experience(R) benefits -- superior products and service, roadside
assistance, complimentary service loan car, along with something extra
special, Owner Extras.  Owner Extras are special offers on travel, events, and
merchandise provided by Consumer Link Networks, Inc. (CLN) to Infiniti
customers.  Each month Owner Extras provides Infiniti owners with new and
exciting offers, such as two free round-trip airline tickets to Hawaii with
the purchase of seven nights accommodations for two at participating hotels,
savings on the innovative Palm III, or special pricing on a U.S. Open Tennis
Tournament package.
    Infiniti owners can gain access to the Owner Extras offers by visiting the
ownership area of the Infiniti corporate website at http://www.infiniti-usa.com or by
calling the Owner Extras toll-free number at 1-877-398-7277.
    "Through our customizable e-commerce platform, we have delivered to
Infiniti a seamless system for integrating their off-line and on-line
marketing programs to establish a closer relationship with their customers,"
said Donna Boesky, President of Consumer Link Networks, Inc.  "CLN's
customized travel, event and merchandise packages provide Infiniti with a
powerful tool for building and retaining their customer base."
    Consumer Link Networks, Inc., based in Los Angeles, provides unique,
turn-key customer loyalty systems for large corporations.  Working with
industry-leading hospitality, airline and merchandise partners, CLN delivers
targeted, high-value products and services that appeal to each client's
customer base via direct off-line sales and customized on-line web-stores
nested within their websites.  CLN is able to integrate its customers'
off-line and on-line marketing programs with its own e-commerce platform,
creating a fully synergistic approach to driving customer loyalty.
    Infiniti, the luxury division of Nissan North America, Inc., is supported
by a network of more than 145 retailers.  For information on the complete line
of Infiniti luxury vehicles and The Total Ownership Experience(R) philosophy,
visit Infiniti's online news bureau at http://www.infiniti-usa.com.