Yet Another Letter...
12 December 2000
Bob: I think the problem is too many platforms for all the GM divisions. For example, Chevrolet has built a vehicle for just about every market segment available, from SUVs to family cars, to sports cars, etc. Similarly, the other GM divisions have done the same thing to a lesser extent. If GM would have just targeted the different divisions at the different market segments, like Pontiac for performance cars, Cadillac for luxury, Chevy for trucks, Olds for minivans, Buick for family sedans, Saturn for blandmobiles, etc. all the divisions would still have a place at GM. I owned a Vista Cruiser. Coolest station wagon ever. Best race car tow vehicle I ever had. Ed H